We Think Radio Comedy is Magic.

We love writing it and over time, as a group, we have developed a sort of house style - warm without being fluffy - that is very similar to the Radio 4 comedies that we grew up with. We also know that our fans really like what we do. We want to reach other people who like that kind of original, unexpected comedy. Radio 4 still makes this stuff, but not as much as it once did.

If we can reach these old school radio comedy fans, and they like what we write, then we will be able to write more of it.

In a nutshell, Listen & Often is how we hope to build a community who want to help us create more Listen & Often style comedy? Is that a virtuous circle? If it isn’t, then I don’t want to know what is.

The most common question we get asked is: why are you going for a subscriber-focused model? Well, we’ve done the sums many times over the years, and the advert-based model simply doesn’t work for a podcast written by many different people. Or it does, but it only works on a massive and implausible scale.

However, the Substack/Patreon model is different. It’s about building a community who like a specific thing and know that it can only exist if they buy in. We’re under no illusions that finding 1,500+ subscribers will be easy, but we feel that the game is worth the candle.

For obvious reasons, we really hope you agree.